Setting business goals for 2024

2023 is coming to a close – it’s time for reflection, release, and progress!

Don’t let your amazing achievements slip through the cracks. Take a moment to appreciate just how incredible you are and how you’ve gracefully adapted to change.

This year has been a game-changer for so many entrepreneurs, witnessing tremendous growth and resilience. From launching exciting new services to diversifying and simply navigating the challenges, you’ve shown unbeatable determination.

With 2024 approaching, it’s a good time for wedding and creative business owners to set goals for what they want to do differently next year. There is such pressure to have your whole year mapped out by the end of November, but I feel sometimes that is difficult to do. You’re exhausted from a busy summer season and need time to decompress, trying to map out goals without doing this first will result in plans that are rushed and not thought out.

So if you haven’t planned your 2024 business goals please do not worry, in this post I will share 6 top tips to get your year plan in place plus scroll to the end for a FREE workbook download. And if you don’t want to do this alone book onto my Mastermind Day where we will go through your vision together.

1. Review 2023

Write down all the amazing things you achieved in 2023. In order to move forward we must first look backwards.

• Personal

• Business

• Wealth

What contributed to your success? What did you do that was different? In short how did you make it happen? Was this the result of new habits, automation, and increased prices.

What service / product flopped? All top entrepreneurs have had failures.  Rather than viewing your failures as a sign to give up, reframe them as short-term setbacks to help you learn from your mistakes

What are your learning’s from the above? Be honest. Has fear stopped you? Was it lack of time? Or perhaps there is an element of blame (someone else or you?)

When Dyson invented his first Dual Cyclone vacuum cleaner, which hit stores in 1993, he spent 15 years creating 5,126 versions that failed before he made one that worked. The payoff was a multi-billion dollar company known for its creativity and forward-thinking designs.

Dyson

2. Set goals so big they scare you

All too often we set goals that are safe. We choose goals we know we can achieve and although that’s great being able to tick off your list. Will achieving the safe goals light you up? Will they make you jump with joy in excitement? Or will they just make you shrug your shoulders in acceptance.

What is your ultimate goal for the year? Think big and push yourself out of your comfort zone.

If you are stuck listen to my FREE future self-visualisation to help you dream.

3. Think about the HOW

Next step is writing those goals down and I encourage you to look at all 3 areas as listed below. Think about when in the year these goals will be implemented, it can be easy to set beautiful goals but not actually think about when in the year they will be actioned.

• Personal

• Business

• Wealth

Once you have decided on the WHEN think about all the steps needed to complete these goals. Break the goals down into tangible chunks and think about:

1. Who will complete the task? You, a team member or outsourced expert
2. Is there a cost associated?
3. How long will each task take approx..? This helps you re-evaluate any deadlines and adjust
4. Final step is to transfer all goals for quarter 1 into your 90 day planning document.  See link at the bottom for a blog post on exactly this with FREE download

4. Visualise Goals

I’m a big believer in visualising your goals, so once you have written out all your goals think about how you can be connected to these goals. Having them written down and hidden in a drawer is no use to you. Here are some ways I do exactly this.

1. I enter the top goals like launches onto my door planner
2. I create my vision board to represent my top dreamy goals
3. Each month I add my goals to my whiteboard opposite my desk which are always aligned with my yearly goals

5. Think about the support you need?

It can be hard to relinquish any control, however there will come a point where you realise in order to “have it all” you cannot possibly “do it all”. Therefore part of being a successful entrepreneur is learning what tasks are important and what can be outsourced. It’s about learning where your time is best spent and ensuring you are as productive as you can be.

What tasks drain you? Which ones take you so long to complete? What leaves you staring at the screen in frustration? Can any of these be ditched or outsourced?

Read this blog article about zone of genius to understand why this is important.

6. What is your financial target?

When reviewing your goals, have you set yourself a financial target? If not do it now! All often people will have a £ target but don’t think about how to bring that in. So write down everything you already sell and want to sell and think about the price point and how many you will sell.

So go take yourself somewhere quiet and start working through your goals.

Want to up-level your business in 2024? Book a FREE call below to discuss my mastermind day or any of my 1:1 services

Further reading

Word of the year with FREE download

Is your business ready for engagement season?

Guided visualisation

What is stopping your growth?

Who supports you in business?

What is a vision board?

90 day planning with FREE download