Work with me
Are you ready to transform your wedding or creative business and experience more freedom and joy?
How would it feel to step into your CEO role as you scale your business with complete confidence?
I work with service entrepreneurs who want to have more creative freedom as they grow and scale their business.
They are ready to start attracting and selling to high-end ideal clients who are ready to invest now. No more marketing to time wasters who frankly don’t respect what you bring to the table.
The truth is, creativity will only get you so far when you have big goals to reach. It’s time to learn how to grow a sustainable and profitable business without it impacting on the freedom you desire.
How do you do this? Clarity on what you want your life to feel like in the future. Plus a strategy that is designed for you, together we will work on building or rebuilding your foundations ready for your growth.
I know the word strategy makes you shudder but here’s the thing, it doesn’t have to be boring. Let’s get creative with bespoke strategies that work for YOUR business . Perhaps you are feeling unmotivated, you’ve reached a crossroads, you want to scale but you literally don’t have the energy to do so.
So let’s do this together
Are you ready to up level your wedding or creative business and go beyond the pretty with me by your side? Scroll down for a summary of my 1:1 services.
What do I mean by “Beyond the Pretty?”
You will find me talking about going beyond the pretty often in my website and marketing. But what do I mean? I have been in the wedding industry since 2002 and have noticed in recent years businesses focus heavily on the aesthetics in their marketing. But neglect the strategy needed for growth. So I take clients beyond the “pretty” and into business planning instead.
I do this by reviewing the foundations of your business and creating a bespoke strategy for growth. Rest assured this will be aligned to your values and long term vision, we lead with integrity always. No more being forced to follow formulas that just don’t work for you.
Who do I work with?
I work with a range of businesses but primarily in the wedding and creative industries. A typical client is incredibly talented at what they do, their creativity and passion is beautiful to watch. But they struggle with choosing which idea to promote, which one will bring them joy and profit? Having ideas is never the issue, it’s which one to sell and what method to use.
They LOVE what they do and ADORE their clients. But being typical people pleasers they often over promise and over deliver to the detriment of their freedom and profitability.
My clients are often soul led, introverted entrepreneurs who are fabulously talented but struggle with what is needed in order to scale.
Signature Approach
I believe strongly that in order to scale you need to work in your zone of genius, what brings you joy and lights your soul? Together we will be digging deep to ensure your business is doing exactly this.
I use a 7 step process with clients starting with strengthening your mindset before we work through the strategic steps needed to grow or scale.
Throughout our time together we will be blending:
MINDSET + STRATEGY
Beyond the pretty
SHINE
Through my energy healing and gentle coaching we will shift your mindset so you have the confidence to rise as the CEO of your business. This is your time to shine and to recognise how awesome you are. I will dig deep to discover what negative beliefs are holding you back right now.
VISION
Before we can begin to grow and scale it’s important to learn what do YOU really want? Not what you think you “should” desire but more what does your ideal future look like for you?
CLARITY
No more guessing who your clients are, no more trying to break into a niche without understanding who else sits in that niche. Through some specific exercises we will craft your ideal client profile and analyse your market positioning. Without this knowledge you’ll hit stalemate and won’t be able to scale.
Strategy
Next up is getting down to the nitty gritty. We will review your business foundations and strengthen
ready for you to scale to new exciting heights. This could be growing your existing business or might be exploring diversification.
CREATING
What offers light you up? What do you love to sell? What do you loathe? By analysing the work done so far we will create a suite of services that is suited to your growth. It’s time to attract and sell to ideal clients ready to purchase now.
PRODUCTIVITY
I understand you want more freedom so let’s restructure your business so you have more time to do what brings you joy. We will discuss whether time blocking or theme days suits you, and whether you are truly procrastinating or is it something else? By the end you will be the master of your own schedule.
SCALING
Once your foundations are strong we move onto your growth. How can we ensure you stay in your zone of genius whilst scaling without burning out? We will discuss whether growing a team or investing in systems and automations is right for you.
My style is a mix of coaching and consulting providing practical solutions to problems you may have alongside intuitive analysis of limiting blocks and beliefs. I am renowned for some tough love and accountability.
I am a certified Business Consultant and Energy healer so at times we will combine energy healing alongside the strategy.
Current Offers
Strategy Beyond The Pretty
1:1 Signature Service (4 month service)
If you are ready to change your business, and willing to invest in some serious time and hard work, this is the one for you.
Together, let’s transform your creative business and increase your joy, freedom and profit.
FREEDOM TO THRIVE (R) MASTERMIND
High touch mastermind for ambitious wedding pros who are ready to scale with more freedom of time and less hustle.
Over six transformative months, you’ll focus on business growth, productivity and profitability — everything you need for a thriving business. Say goodbye to burnout and hello to a thriving business that aligns with your passion and desire for more freedom of time.
VIP Strategy Day
How would you like to spend a day with me?
My 1:1 VIP Strategy Day is a fully immersive experience allowing you the space to embrace your business right NOW, and visualise the FUTURE.
Having a day set aside to work just on your business can bring forth such powerful transformations.
No emails. No distractions. No procrastination.
Strategise & Energise
Is perfect for providing clarity and strategy in your creative business, whilst focussing on YOU at all times.
Together we will review your struggles and concerns, in order to create a plan for the future whilst making positive changes to your business and life if needed.
RECONNECT + REALIGN RETREAT
Reconnect + Realign, is a transformational 2-day retreat designed to help you escape the daily demands of running your business. Come alone, but leave surrounded by like-minded entrepreneurs who truly understand you and what it is like to work in the creative sector.
This retreat is designed for a small number of driven women who are committed to scaling their wedding or creative business without sacrificing their precious time.
Business Review
Are you fed up with guessing how to grow your business?
Wouldn’t it be lovely to have a report pinpointing the areas of business that need some love and attention?
During this 45 minute I will analyse your business before sending you a report of findings.
Business Mindset Shift
Ready to shift your mindset and increase your confidence AND profit in your creative business?
Mindset is the foundation of your business, without it, no amount of strategy will help you succeed. Both are needed if you wish to reach those big scary goals.
Enrol on this 4 module mini course and learn exactly how to shift your mindset in order to scale your business.
BOOKED + IN DEMAND
Get clarity on your ideal clients and market positioning
No more guessing who your clients are, no more trying to break into a niche without understanding who else sits in that niche.
Let me show you how to determine who your clients are AND what your competitive advantage is.
Testimonials
Natalie Hewitt Weddings
I am feeling so motivated, more astute and focused on getting the balance right between work, family and relaxation.
Creative Business Consultancy Testimonial
When I received my report from Bernadette following our meeting, not only was it full of fabulous points and findings but also tools to enable me to put my steps into place. In a busy world, you need to avoid overwhelm and I felt Bernadette had thoroughly thought this through enabling you to confidently start to change you business in an order that would ensure nothing would be left out
I most definitely recommend Bernadette. She is sincere, kind, approachable, confident and extremely knowledgeable in her field. Everyone needs Bernadette in their life. I cannot thank her enough - in a time when I felt lost those few precious hours together not only change my business but found me again
Jennifer - Raspberry Bespoke Weddings and Events
Steven Heath
Catrina - FinFlukra (2022 VIP Strategy Day)
Sonia Marie Loves
Sonia Marie - Soniamarie Consulting
Wura, Manola Luxe Weddings( Signature 1:1 Consultancy)
Not only was Bernadette incredibly helpful in transforming my business but she transformed me as an entrepreneur with amazing tips and advice on mindset, time management, productivity, self care and work/life/balance. I have truly never met someone with so much knowledge. The best thing about Bernadette's consulting programme is that she doesn't just care about your business, she truly cares about you, constantly checking in with your wellbeing.
Bernadette's programme is not just a one-off she is the type of coach you need long term.
Wura , Manola Luxe Weddings
Catrina – Finflukra Testimonial
Catrina, Finflukra Weddings
Wedding Business Consultancy – VIP Day Testimonial
Expert guidance, some tough love and lots of support is exactly how I found working with Bernadette. Armed with a renewed sense of enthusiasm and direction and mostly clarity is how I left the days proceedings. It went so quickly and I must say although I started the day not knowing which way to turn. I know I definitely skipped out of the meeting with a renewed sense of direction and purpose and with a smile on my face - I was back in the driving seat!!!
Jennifer - Raspberry Bespoke Weddings and Events
Mary – Weddings by Mary
Mary, Weddings by Mary
Zoe Binning
As a result of working with Bernadette I have already made inroads into getting the new business idea off the ground. At a time that I was struggling financially as a single parent and not in a position where my income covered the outgoings, paying for coaching seemed a luxury I couldn’t justify, however I believe that it was actually a necessary investment, to enable me to get to the next stage and out for the financial situation I was in.
Weddings by Zoe & Zoe Binnings Wedding Consultant
Susie Evans Weddings
I am now in full control of my business and have achieved so much with my new mindset as well as my goals for 2018, worked on my SEO, have a greater understanding of my business and who my ideal client is and more importantly how to get them. I have now recognised how I am a great wedding and party planner and have some amazing contacts and support in the industry and feel very inspired.
So, a big thank you to Bernadette!
Susie - Susie Evans Weddings
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Frequently asked questions
Do you have a question you’d love to ask, but are perhaps too shy to do so? Then don’t worry I have collated a collection of questions I am often asked.
Have a different question? Please do just drop me a line on hello@bernadettechapman.co.uk
How does the Strategy Beyond the Pretty work?
This is for those clients really ready to up-level. It is intensive and I require commitment from you , I’ll be going all in and I expect clients to do the same. This is a very hands-on experience with ongoing 1:1 support from me, so if you’re ready to up-level your business and invest in some serious time and hard work, this is the perfect service for you.
• 2 hour on boarding call to delve into your business
• 9 x 1 hour zoom calls (bi-weekly)
• Free access to any courses available
• Me in your pocket with voxer support
How much access do I get from you?
Quite a lot. As well as our calls you have unlimited access to me on the voice note app voxer (depending on the service booked). This is perfect for instant answers to your questions. I am also around to review your goal setting, proof reading, giving advice. I get very involved with my clients. If however you wanted additional calls outside of the agreement this is an extra charge.
What if I want to carry on working with you?
This is not unusual. Many clients either book an intensive day with me once a year or go onto a maintenance package, which is monthly calls after our contract is finished.
How much time do I need to commit?
This really depends on the service booked and how much additional work you need to do outside of the calls. At the very least dedicate 2 hours per week to work on your business including the calls with me.
What if I need to move a session?
I completely understand what it is like to run a seasonal business. I know sometimes your well planned schedule goes a little wrong. So yes if you can’t make a session I am happy to move it. I just ask for as much notice as possible. If you are wanting to move every session we will have a talk about your commitment.
I’m a wedding planner, can you train me?
Yes of course! Although I have now closed the UKAWP I am still able to train new wedding planners, a bespoke price will be determined after our initial discussion. Or can be weaved in with a 1:1 consultancy service. I also have some micro courses specifically for wedding planners. You can see them HERE plus a facebook group just for wedding planners HERE
Can you provide a tailored service?
Absolutely , if you need support but feel the services I offer don’t quite match your needs then I can create a bespoke offering for you instead. Lets jump on a call to decide how best I can support you.
I don’t want people to know I’ve hired you
Our time together is kept confidential unless you give me express permission to announce you as a client, or when you provide me with a testimonial.
