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Taking your wedding business past beautiful branding with tailored coaching and proven strategies that bring creative freedom, joy and profit

Imagine what it would feel like to have a wedding business that brings you the creative freedom you always desired.

To have the systems in place so you have more time for projects that spark joy.

To run your business on your own terms, so that it genuinely supports your family and life commitments, and gives you a sustainable work/life balance.

To have a clear plan for how you want to develop and grow, without compromise or burnout.

That’s exactly what working with me as a wedding business growth consultant brings.

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Wedding Business Coach Bernadette Chapman

Lucy Ann Events

5 stars just isn’t enough! The knowledge and value you have given me is something I will take and use forever. You have helped me grow in confidence and clarity, and you created a space that felt so safe and focused.

Ways to work with me

I offer a range of services, from 1:1 consultancy to online courses and downloads.

Strategy Beyond the Pretty (four month service)

My intensive signature service if you’re looking to start scaling your wedding business. Consider it your invitation to shift from just copy and pasting your peers to actually feeling in control, empowered and profitable..

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Strategise and Energise

An intensive, 1:1 action-focused session if you need fast, effective solutions to help move forward in your wedding business. Choose from 4 x 1 hour calls or a VIP Day in person.

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Business Booster Hotline

A one-off, 60-minute consultancy call tailored to your wedding business’ immediate needs. Get expert guidance when you need it most – no long-term commitment required.

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Going ‘beyond the pretty’ in your wedding business

I’ve noticed in recent years that many wedding business owners focus heavily on the aesthetics in their branding and marketing, but end up neglecting strategy.

I want to challenge this.

A successful, sustainable wedding business needs more than a perfectly curated Instagram feed. So I’m here to take you beyond the pretty of beautiful fonts and elaborate styled shoots into strategic business planning instead.

I start by thoroughly getting to know you and your wedding business. This includes looking at how your personal life fits with your work plans, and reviewing the foundations of your business.

Using all this, I create a bespoke strategy for growth that’s aligned to your values and long-term vision. No cookie cutter approaches, pressure, or being forced to follow formulas that don’t work for you. Just clear, tailored actions specifically designed for your unique business.

Together, we’ll craft a business that brings in the perfect number of weddings each year – whatever that number is for you – all underpinned by your values, freedom and creative joy.

Who do I work with?

Most of my clients are soul-led, passionate entrepreneurs, who are fabulously talented and deeply creative.

But they’re unsure of the steps needed to scale their business without burning out.

They struggle with deciding which ideas to promote, which will bring joy and profit, and how to sell them effectively.

And because they love what they do and adore their clients, they often overpromise and overdeliver, sacrificing freedom and profitability in the process.

If you recognise yourself in this, my wedding business growth consultancy can help.

Wedding Business Retreat

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